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(972) 200-9446
2770 Virginia Parkway, Suite 101, McKinney, TX


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Our Optometrist

Eye care professionals specialize in understanding how the human eye really works, as well as diseases and conditions that affect your vision—many of which do not always have obvious symptoms. Eye doctors know how age and risk factors affect vision over time for young and old, and they understand the benefits and features of corrective lenses, both as eyeglass lenses and contact lenses.

Meet Your TSO McKinney Eye Doctors:

Our optometrist takes the time to explain the results of your eye exam, describe your options and listen to your eye care needs. Because maintaining good eye health is an ongoing partnership, we encourage you to ask questions and share your health information, which could be vital to monitoring, diagnosing and treating potential vision problems.


Dr. Jonathan D. Sher

Dr. Jonathan D. Sher was raised in Albuquerque, New Mexico and graduated from Manzano High School in 1982. He attended the University of Texas-Arlington from 1982-1985 where he majored in Chemistry.  In 1985 he was admitted to University of Houston-College of Optometry and graduated from the University of Houston with a Bachelor of Science in 1986. Dr. Sher received his Doctor of Optometry from the Universtiy of Houston in 1989.

From 1989-1992 Dr. Sher worked at Cornea Assoicates of Texas in Dallas, Texas. He entered private practice in 1992 and joined with Dr. Webb at TSO in 1999. Dr. Sher purchased Dr. Webb's practice in December of 2004.

Dr. Sher is a member of the Texas Optometric Association, the American Optometric Association, the Dallas County Optometric Association, and is a Fellow of the American Academy of Optometry.

Dr. Sher enjoys skiing, swimming, playing piano, and competitive shooting. Dr. Sher, his wife Cynthia, and their son Benjamin live in Plano, Texas.

1 mckinney drsherandfamily

Dr. Joanna Reed


Joanna Reed O.D. is a therapeutic optometrist and glaucoma specialist. She provides full scope primary eye care, treatment of eye disease and contact lens fitting.

Dr. Reed was born and raised in Center, Texas. After graduating from Center High School she attended and earned a Bachelor of Science degree in biomedical science with honors from Texas A&M University in College Station, TX. She received her Doctor of Optometry degree from the University of Houston College of Optometry with Summa Cum Laude honors. While a student at UHCO, Dr. Reed was a member of the Beta Sigma Kappa International Optometric Honor Society.

Her professional affiliations include the American Optometric Association, the Texas Optometric Association, and the Northeast Texas Optometric Society.

When not working, she enjoys spending time with her family, running, and playing tennis.

Meet Your TSO McKinney Eye Care Staff:

Our exceptional, friendly staff is our greatest asset. They are excited about what they do, and they care personally about getting the best results for our patients.

Our TSO receptionists will try to accommodate your busy schedule by finding appointments that suit your needs. We will help you understand your insurance coverage and if financial arrangements are necessary, we will be glad to help you develop a plan to make your vision care treatment possible.



Brenda has been with TSO since 2008. She began as a trainee and learned the optical dispensary very quickly. Then a few years ago she began running the reception desk. Now she is our Office Manager!  

Brenda takes pride in providing our patients with the best care and service possible with a warm and caring attitude. She has a long memory and remembers most, if not all our long time patients.



Renee has been a team member of TSO of McKinney in the past. Renee has worked front desk, optical, lab and pre-testing. She is now our Lab Manager manufacturing on site quality glasses for our patients!      Renee's attention to detail and care of our patients makes her a valuable gal!



Vicki has been with us since September of 2013. She began as a part time optician. Vicki now is working the reception desk. She has a caring personality that puts our patients at ease. 



Kristi began with TSO McKinney in November of 2015 as an optician. She has learned quickly and strives to insure patients receive the best service possible. Kristi also can be found at the front desk checking in patients.

She has a quick smile and is detail oriented. Kristi is a great addition to our team!


Brenda and Loni

Good times!



Jennifer Just celebrated her one year TSO anniversary. She has mastered most of eyeglass processing and helps out with many other office tasks! She is a great addition to our team!


Madelyn Nunez

Madelyn joined the TSO team February of 2015 and has been a busy gal! She started at our front desk and now has transitioned into the optical as an apprentice optician.  She is also been selected to be our office training facilitator. Her friendly demeanor and attention to detail make Madelyn a wonderful addition to our team!



Silvia joined us in May of 2015. Currently she is our patient coordinator. Silvia is who you are most likely to speak to on the phone to make an appointment.  Her attention to detail insures our patients check in process goes smoothly. Silvia researches insurance benefits and coordinates Dr. Sher's referrals. She caught on quickly and now is one of our go to associates for any insurance question! Silvia is a valued team player!

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Welcome to Texas State Optical McKinney

Welcome to Texas State Optical McKinney

Our Location

2770 Virginia Parkway, Suite 101
McKinney, TX 75071